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Saturday, August 24, 2019

Entrepreneurs from the Los Lagos region showcase their products at the Chilean Village

The Chilean Village event showcased local products highlighting Chile’s cultural and culinary heritage for forum economy delegates attending the Third Senior Officials’ Meeting (SOM3).

Puerto Varas, August 23, 2019. As part of an effort to highlight the entrepreneurship potential of every region of Chile, a new Chilean Village opened in Puerto Varas this Friday. Chilean Villages showcase local products highlighting the cultural and culinary heritage of Chile’s different zones for visitors and APEC economy delegates who are in the city for the Third Senior Officials’ Meeting (SOM3).

Organized by APEC Chile in coordination with the Municipality of Puerto Varas and ProChile, the Chilean Village was set up on one side of the main square in Puerto Varas. It will remain open to the public until Friday, August 30.

Chilean Undersecretary of International Economic Relations Rodrigo Yáñez attended the inaugural event and called the expo “a demonstration of the commitment of the Foreign Ministry and the APEC team to regional economies as well as craftsmen and small business owners. These entities provide jobs and offer opportunities to reach a broader audience. They also engage with the issues of foreign trade and economic integration that APEC has promoted for over 25 years.”

 

This version of the Chilean Villages initiative sparked great interest among local entrepreneurs, and 31 exhibitors were chosen as a representative sample of local products and culture. The exhibitors – more than 75% of whom were women – offered gourmet products, cosmetics, jewelry, handicrafts, textiles, accessories (such as footwear and purses), creative manufacturing and others items.

Yenny Bendix, a small business owner who makes woven goods, was one of the women selected to showcase products by her company, Kërus Chilean Crafts, at the Chilean Village. “Being here is very important in terms of publicity for the brands from southern Chile, including Los Ríos and Los Lagos. It enables these brands to get out into the world. Handicrafts and tourism go hand in hand, so it is very important that people get to know these brands. While they are not very well known at the national level, they are very high quality and made from very good raw materials.”

Felipe Meyer of Fundo Playa Venado said, “It is an honor to be among the companies representing our local products.” His company sells dairy products (cheeses and caramel) from Jersey cows and provides agro tourism services. “Agrotourism began about three years ago. It is about opening rural life up to people, bring it closer so that the people reconnect with nature and see where food comes from and how we focus on animal care, particularly free grazing,” he explained.

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